For 40 years, Jordan “Jordie” Primack has been shaping real estate opportunities through his vision, experience, collaboration and extensive knowledge of the market. His positive influence on the Las Vegas valley’s landscape continues as managing member and co-owner of RSP Asset Management, LLC, a Henderson-based commercial real estate and land development company. His son Brett is his partner, who represents the fifth generation of developers and builders in the Primack family. Now retired as a licensed general contractor of more than 30 years, Jordan has built more than 2,500 residential units and developed in excess of 3,000 residential and commercial sites.
RSP was established in 2006 by the father and son team to manage their various holdings. The company and its affiliates encompass B&B Asset Management, LLC, acquisition and development; Custom Homes by Chateau, LLC, a licensed general contracting and development company; D&D Asset Management, LLC, acquisition and development; Primack Team, LLC, a residential and commercial real estate sales and marketing team; and Jordie Primack, LLC, a Nevada licensed broker/salesman, affiliated with Prudential Americana Group Realtors, focusing on commercial real estate. Additional companies are continually formed by Primack Family Companies as new real estate opportunities are discovered. Jordan and Brett are specialists in the acquisition and development of “infill” and redevelopment real estate investment opportunities. The pair has developed the unique ability and insight to successfully find, analyze, acquire, re-zone, develop and market projects that have been overlooked by others. As a result, they not only create useful and aesthetically pleasing projects which are in demand, they create value for their clients and investors.
Previously, Jordan was chief executive officer and owner of Primack Homes, Inc., where he acquired, developed and built more than 500 lots and homes priced from the $100s to almost $2 million and from attainable to custom homes and projects.
Jordan led senior management teams of major real estate developers in Southern Nevada as the founding President of Richmond American Homes of Nevada, a wholly owned subsidiary of MDC Holdings Inc., a New York Stock Exchange Company, reporting directly to the board of directors. Additionally, Jordan was vice president of land development for the American Nevada Corporation, developer of several of the most prominent master planned communities in the United States. Jordan served as president of another local home building and development company.
He has been recognized for his work by numerous organizations. He was named Builder of the Year in 1992 by the Greater Las Vegas Association of Realtors and the Home Builders Association of Metropolitan Denver in 1981. The National Association of Housing and Building presented Jordan the Pioneer Builder Award in 1992 for construction of the world’s first fully-active smart house in Las Vegas, as well as the Burgundy Coat Spike Award. Additionally, he served on the board of directors for the Home Builders Association of Metropolitan Denver, the Home Builders Association of Colorado, and the National Association of Housing and Building. Jordan has been a featured speaker at local, regional and national homebuilding and development conferences and events.
Jordan graduated from the School of Business at the University of Colorado in Boulder, majoring in Accounting & Finance and from the Southern Nevada School of Real Estate. He also has completed courses through Dale Carnegie Institute and Brian Buffini Club Net Coaching, as well as attending numerous real estate and development seminars.
A Las Vegas resident for 21 years, Jordan devotes much time to the community. He is a past board of directors for Congregation Ner Tamid and prior to that on the board of directors for Temple Beth Shelom. He also served on the board for the Colorado, U.S. and international Easter Seals Society. Jordan is active in the Las Vegas Chamber of Commerce, particularly with its Leadership Las Vegas program of which he is a 1991 graduate and was a program facilitator. He also was a vice president and board member of the Leadership Las Vegas Alumni Association.
Jordan "Jordie" Primack
Fax: (702) 315-7895
Email Me
is a registered service mark of the Prudential Insurance Company of America. Equal Housing Opportunity.